About me

I'm a content designer at Meta, where I work on the Facebook Creators team. Over the past decade-plus, I've gone from writing marketing copy to designing AI-powered product experiences, and I've loved every winding step of the way.

I've been working with digital content for over a decade and, like many others, found my way to content design through a winding path. I started in marketing and advertising, learning how language shapes decisions — but felt the pull toward work that put users first. That tension led me somewhere much better.

Arrow pointing right

And then I found content design.

Now I design AI-powered experiences for millions of Facebook creators, writing the system prompts that govern how LLMs speak to users, building content frameworks that help teams produce high-quality work at scale, and shipping 0-to-1 features that help creators grow their businesses.

For the past couple of years, I’ve focused on becoming an AI-first designer, not just someone who uses AI tools, but someone who designs the AI itself. I care deeply about helping products and people understand each other, and I'm still just as in love with that mission as I was on day one.

Outside of work

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Outside of work 〰️

I’m an avid reader

Some recent favorites include: In the Woods by Tana French, Banyan Moon by Thao Thai, and Bad Summer People by Emma Rosenblum.

Pilates is my jam

I love a good sweat that pairs strength-building with mobility. My bad knees have thanked me for ditching running.

My guilty pleasure: true crime

I don’t know if it’s the psychology of it all or just the thrill, but I can’t stop consuming all things true crime. #SSDGM